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Friday 28 February 2014

First FULL draft(s)




I framed this shot to show Sam on the darker side of the forest and also wearing a black top to connote the bad that will come later on in the video. The position of the two in the shot shows him to be taking up more of the shot and meaning Vicki is in a smaller space to show vulnerability. She is also wearing light colours to connote good and innocence which supports Levi Strauss' theory of binary opposites as there is one good and one bad. 

In the parts of the video where i wanted to show Vicki sad, angry or alone i used the room with the grey background to represent the fact that she feels this way and also had no colour in her life. The red on her top can connote two different things: firstly that she is still in love with him even though they're not together and also that she is angry as red can also connote danger or anger. 



This shot is framed in such a way that you can see both of the backgrounds that i used to show the contrasting emotions that my protagonist feels throughout the video. it also shows a barrier in the way of the brightly coloured background that represents happiness and love. 


this shot is similar to the previous but shows the two next to each other. I edited the two different shots to make the left one brighter and the right one less saturated to represent the happiness and sadness in them. 






To show the protagonist/artist's personality i used other things to represent the love in her life rather than just another person. I used animals and photography to present her as a loving character so that when the audience sees her sad they sympathise for her and feel more sad when it happens. 















Friday 7 February 2014

Post Modern Media

Post-modern media [1950’s – now ?]
Features of a post-modern society
·         State of hyperreality (media reality is more real than reality)(simulacra)
·         Style over substance ad content (looks good, means nothing)
·         High and low culture – breakdown of distinction
·         Decline of meta-narrative
·         Death of the author – Roland Barnes
·         Subjective over objective
·         Multiple realities
Post-modern = after/against modernism
there is not definition of post-modernism because we are still living in a post-modern era
·         Rise of the mass media
·         Magazines/newspaper
·         Advertising
·         Digital media à no one’s had this before so it helps define post modernism
Exploring the nature and impact
how the key concepts
Modernism looked forward – radio, cinema
everything’s been done in post-moderism: narrative e.c.t so no narrative is now new (e.g. western, romance, aliens)
One main feature of post-modernism is nostalgia
it looks to the past
intertextuality – refers to old texts that have been created and mixes them up to make something new (e.g. western + aliens = alien westerns)
Criticism – philosophers only base their ideas on America and western societies (not Africa and Asia e.c.t.) because they argue that those places are the most advanced
Rene Magrite – ‘the treachery of images’ (pipe painting)
We all get out information about everything from media. It no longer reflects society as it is reality and society
New media

Theorists
·         Jean Baudrilard (hyperreality)
·         Jean Francois (yotard)(meta-narratives)
·         Fredrick Jameson (commodification of culture)
·         Strinati (media is society)
What is post modernism?
·         A series of ideas
·         Greeks love nature (classicism)
·         Nature is perfect (neoclassicism)
·         Scientists wanted to prove it is perfect
·         Feelings are more important that facts (romanticism)
·         Modernism and post-modernism
Technology leads to progress                                        mixes ideas up
fixed ideas                                                                            (backwards narratives)
1 channel in 1950s tv                                                         irony – key feature                                                                                                             100’s channels on tv now
Society fragmented – people define themselves through more things now like hair colour, music taste, fashion e.c.t.
meta-narrative – single organising structure e.g. the church/religion
the decline of the meta-narrative – no one goes to church like they used to anymore
we don’t challenge the media representation
Post-modern aesthetic is the look over meaning/style over substance
In the past there was a clear distinction between high and low culture. High culture was more important and now there is none
Classicism
Neo – classicism
(the Enlightenment)
romanticism
modernism
 
Marxism                                                                               
Nietche
à ‘God is dead’
Freud
We are living in post-modernity
Post-war Europe – the cold war (WWII)
industrialised murder
rationalised thoughts brought murder and war
                                 ^--and enlightenment
Cold war
Two opposite (places) meta-narratives (west vs east)
Vietnam war – sent people to war
                          - camera crews able to film the war & broadast back to USA  
Segregation            

Sunday 2 February 2014

Shoot for my ancillary texts

When it came to editing these photos on Photoshop, then i enlarged the picture it appeared that the camera quality was poor and i am now not able to use the photos as i would have liked. this means that i now have to re shoot these pictures for my ancillary texts. However even though this setback will cost me time i know the poses and types of shot i want to have and so re shooting them shouldn't take a lot of time to do. I can also create my whole ancillary text on Photoshop but without using the photos in my final piece.